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December 28, 2008
Schalke continue successful partnership with adidas
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FC Schalke 04 are set to continue their association with adidas, the world's leading football brand. The two partners have agreed a long-term extension to the existing kit deal and a further intensification of their relationship.



"adidas and FC Schalke 04 have much more in common than their longstanding partnership as sponsor and equipment supplier. Our unparalleled passion for football and traditional commitment to sport are just a few of the things on which our healthy partnership is based. We are delighted to continue being a strong partner to FC Schalke 04", said adidas chairman Herbert Hainer.


"Few clubs around the world will have worked with adidas for so long and as intensively as Schalke. We're a dream pairing and are about to enter a fantastic future together", said Peter Peters, Schalke board member with responsibility for marketing.


Schalke's association with adidas extends beyond kit supply to the areas of communications, marketing and merchandising.


Other adidas partner clubs in Germany are Bayern Munich, SV Hamburg, Bayer Leverkusen and 1. FC Nürnberg.


[FC Gelsenkirchen-Schalke 04 e.V. Press Release of December 29, 2008]


Paeffgen Rechtsanwaltsgesellschaft mbH advised FC Gelsenkirchen-Schalke 04 e.V. on the agreement with adidas. Theo Paeffgen, Rechtsanwalt & Solicitor, led the team supported by Rechtsanwalt Michael Steinsieck.

© 2002-2018 Paeffgen Rechtsanwaltsgesellschaft mbH
Last modified January 11, 2018